Change Donations
Turning spare change into global change, our Fintech-for-good platform helps charities thrive with digital dimes.
Change Donations was featured as Ireland's "Fintech Startup of the of Year" in 2019 and included in Forbes as well as Wired's Top Startups in Europe.
As Head of Marketing, my responsibilities included leading all communications, design, video production, analytics, site creation, advertising and more.
Awards
Founded in 2018, Change Donations grew into the primary digital change donations platform in all of the EU. Change was the first platform of its kind to utilize the round-up donation method on everyday purchases and was featured in both Wired and Forbes "Hot New Startups,"
After winning Trinity College Launchbox competition and Google's "Adopt a Startup," Change Donations went on to receive Ireland's "Fintech Startup of the Year" in 2019.
I was also fortunate enough to be featured in the University of Notre Dame's 2021 "Domer Dozen" – a selection of Notre Dame graduates who continue to make a difference in service, learning, and profession.
Videos
I was responsible for directing, shooting, and editing our promotional videos. Utilizing Adobe Premiere, Adobe After Effects and 3D animation tools. I would reformat and optimize videos based on various social platform best-practices for our paid and organic posts.
Social Media Channels
I was responsible for directing, shooting, acting and editing our promotional videos. Utilizing Adobe Premiere, Adobe After Effects and 3D animation tools.
Credits
CEO - Lizzy Hayashida
CFO - William Conaghan
CMO - Matt Conaghan